These days, if you’re doing business, it’s online in some capacity. Some have always done it this way, but many more are in transition. As we see businesses attempt to pivot quickly to a digital environment, we like to remind them about the importance of capturing and organizing their marketing data along the way. In
Choosing a web host can feel a lot like buying a car. They all seem to do the same thing yet have a wide variety of prices, and at the end of the day, all you care about is paying as little as possible for the best option for your business. Today we are going
We get this question all the time. “How do I reach more customers in my area?” We always coach our clients to make sure they are marketing to their best customers first before focusing on acquiring new, “higher in the funnel” data. This would be anyone in their existing database and in-turn, their connections. These
With the new year approaching, it is a good idea to start thinking about ways you can adapt your marketing strategies in the coming year. So, what are some marketing trends you can expect to see in 2020? Check out our predictions as VSG team members discuss trends they expect to see in the market
We’re trying something new this week! We wanted to have a discussion on a blog topic instead of just writing about it. So, If you’d rather listen or watch us talk about how much a website should cost, check out the video below. Otherwise, keep reading. We will dive into it there too! So how
We’ve said it before and we’ll say it again; A solid, big-picture marketing strategy will always include digital – email, web, SEO, and social media. All of these avenues have tremendous data collection capabilities and we’re here to help you figure out how to use that. This is part two of Using Data to Your
To us, marketing is implementing creative ideas driven by data to reach business goals. Our approach is different than most agencies as we don’t stop at strategy and ideas. Instead, we provide the tools needed to actually deploy strategy, track results, and measure success. One of the benefits of being in the digital age is
Northwest Medical Specialties is the leading cancer care provider in the Puget Sound. They partnered with VSG Marketing to build out internal branding and communication strategies for their staff, who were spread out over 7 locations when they decided to start their own foundation that supported their patients beyond cancer treatment. Step one was to
Over the last decade, we have seen a ton of changes in the digital space. To put it in perspective, the iPhone came out 12 years ago. Part of the huge success of the iPhone was the user experience (UX) and user interface (UI) design elements. The simplicity and ease of use made a sophisticated
Whether or not you know it, you have most likely been the beneficiary of some sort of nonprofit organization. Nonprofits do so much good and help make this world a better place, and most of them rely on some form of a donation to help fund and operate their organizations. Nonprofit organizations have long relied