Category: Digital

What Marketing Trends Will We See in 2020?

With the new year approaching, it is a good idea to start thinking about ways you can adapt your marketing strategies in the coming year. So, what are some marketing trends you can expect to see in 2020? Check out our predictions as VSG team members discuss trends they expect to see in the market

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How much does a website cost graphic

How Much Does a Website Cost?

We’re trying something new this week! We wanted to have a discussion on a blog topic instead of just writing about it. So, If you’d rather listen or watch us talk about how much a website should cost, check out the video below. Otherwise, keep reading. We will dive into it there too! So how

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Using Data to Your Advantage Part 2: SEO and Social

We’ve said it before and we’ll say it again; A solid, big-picture marketing strategy will always include digital – email, web, SEO, and social media. All of these avenues have tremendous data collection capabilities and we’re here to help you figure out how to use that. This is part two of Using Data to Your

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Getting Started With Email Marketing

One of our most frequently asked questions from new partners and in the community is about Email Marketing. People want to know where they should start. We tell them: A marketing email can be only as successful as the list you send it to. Before you even think about creating a campaign, you better know

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The Importance of Brand Messaging

When creating a brand, it is important to establish how you will get your brand message to potential customers. If your brand is a train, the brand messaging you use is the engine powering it forward. People see, interact and even ride along with your brand, but without something to propel it forward, it won’t

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A Beginner’s Guide to UX/UI Design

Over the last decade, we have seen a ton of changes in the digital space. To put it in perspective, the iPhone came out 12 years ago. Part of the huge success of the iPhone was the user experience (UX) and user interface (UI) design elements. The simplicity and ease of use made a sophisticated

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Key Takeaways for Social Media Marketing

Social media marketing is an important part of business. It is a place of instant customer/client interaction and intimacy, as well as a very affordable way to market yourself. By utilizing social media, you can quickly access people interested in your brand, and continue to authentically grow it.  Below are some best practices when starting

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