Category: Agency

Ultimate Virtual Event Quick Pivot Checklist

The Ultimate Virtual Event Quick Pivot Checklist

Do you need to pivot your in-person event and go virtual quickly? A couple of months ago, we thought that we would slowly be returning to a “new normal” by the time fall rolled around. But that has not been the case. In fact, many areas still have strict guidelines or state “recommendations,” restricting people

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how to start a powerful, results driven content strategy

HOW TO START A POWERFUL, RESULTS-DRIVEN CONTENT STRATEGY

Did you know that 47% of buyers consume between 3-5 pieces of content before taking that first step towards purchasing? Creating an effective content strategy for your business is not a simple process and should not be taken for granted. Ultimately, a well-developed content strategy will drive traffic to your website, engage and educate your audiences,

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VSG’s Tips for Working From Home

With our EIGHTH WEEK in quarantine coming to a close, we’ve had to get creative and find new ways to adapt to our working rhythm. We are so grateful to have jobs that allow us to continue to serve our clients from home and we acknowledge what luxury it is to have to balance our

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VSG Head Coach Shares Business Wisdom With Marketing Students

VSG Head Coach, Doug Burton, calls in to Professor Jeff Rounce’s Marketing 308 class to relive the ol’ PLU football glory days and share hard-won lessons through his years as an entrepreneur. WATCH: Read a quick recap of the video below- Where it All Started I transferred to PLU and played football under the legendary

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VSG Welcomes New Account Manager, Heather!

VSG Marketing is growing. We recently on-boarded a new Account Manager to support our valued clients in their marketing strategies. Everyone, help us welcome Heather to the team! Fill us in on your background a bit. Where were/what were you doing before you started at VSG? Before I started with VSG, I was living and

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How much does a website cost graphic

How Much Does a Website Cost?

We’re trying something new this week! We wanted to have a discussion on a blog topic instead of just writing about it. So, If you’d rather listen or watch us talk about how much a website should cost, check out the video below. Otherwise, keep reading. We will dive into it there too! So how

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Using Data to Your Advantage Part 2: SEO + Social

We’ve said it before and we’ll say it again; A solid, big-picture marketing strategy will always include digital – email, web, SEO, and social media. All of these avenues have tremendous data collection capabilities and we’re here to help you figure out how to use that. This is part two of Using Data to Your

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Using Data to Your Advantage Part 1: Email + Web

To us, marketing is implementing creative ideas driven by data to reach business goals. Our approach is different than most agencies as we don’t stop at strategy and ideas. Instead, we provide the tools needed to actually deploy strategy, track results, and measure success. One of the benefits of being in the digital age is

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Client Highlight: The Journey Fund

Northwest Medical Specialties is the leading cancer care provider in the Puget Sound. They partnered with VSG Marketing to build out internal branding and communication strategies for their staff, who were spread out over 7 locations when they decided to start their own foundation that supported their patients beyond cancer treatment. Step one was to

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What’s It Like Being An Intern At a Marketing Agency?

Hi! Welcome! My name is Caroline and I am the summer marketing intern at VSG Marketing. I am heading into my senior year at UW Tacoma, working toward a degree in Communication.  “What is it like being an intern at a Marketing Agency?”  I’m so glad that you asked!  Walking in on my first day

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